American Beauty Berry (Callicarpa americana)


Educational Story

The American Beauty Berry, Callicarpa americana, is a perennial shrub that produces gorgeous, bright and showy purple berries that grow in clusters at each leaf node, like a shish-kabob, along the end of each stem. These berries are an important food source for many native Florida song birds and mammals. Human can also eat the berries, by using them in pies or jams. The leaves of this plant produce a chemical that is a natural repellent to mosquitoes. Cowboys and farmers used to snap off a branch of this plant and place it in their horse’s harness to ward off mosquito swarms.

3D AR & VR Model

Gardening Facts

Scientific Name:  Callicarpa americana
Common Name:  American Beauty Berry or French Mulberry
Description of facts and concepts:  A shrub, with purple berries
Seed or division information:  Seed and root cuttings
Date of flower’s bloom (Month and week): Spring, summer, fall
Ecoregion: Woods and thickets
Color of Flower: Pink/ Purple
Height: 1 to 6 feet tall
Spread: 4 to 8 feet wide
Family: Verbenaceae (Vervain)
Soil Type: Base to Acidic Acid-based
Soil: Dry to Wet  Moist, rich soils to dry, sandy soils
Light: Sun to Shade  Part shade to full sun
Zone 8A-11B